The Fine Line Between Generosity and Boundaries

Brave leadership is telling the truth even when it’s uncomfortable. This is my truth today.

I wasn’t planning to write about this. But if I’m going to keep my promise to tell the truth in this space, regardless of the outcome, and simply for the sake of telling the truth, then here we are.

Over the last several months, I’ve been deep in creation mode, building out my Human Design Subliminal Audio Library. The scripting and recording? Honestly, that’s the easy part. The real beast has been behind the scenes: building a system that can deliver these audios seamlessly, account for each person’s unique chart, and function without my team or me having to hand-hold every transaction. It's taken months. Literal months. And we’re still not 100% there.

Yesterday, I was sharing all of this with my partner, who said, “I can’t wait to get access to those audios.”

Of course she’s excited. I’m excited too. I’m thrilled that she’s excited.

I said, “Maybe you can share them when you’re talking Human Design with someone, or sharing your tools for managing your mindset or self-sabotage (because yes, my partner talks about these things a lot with others), or with your Manifestor groups who are doing subconscious work.”

Her response?
“I’ll have to see if they allow marketing.”

And that hit me hard.

Because here’s the thing:
People love to consume the work — especially when it’s free. But when it comes to sharing, advocating, or (god forbid) paying for it? That’s where everything gets really quiet.

This isn’t about my partner. It’s bigger than that. It’s something I see over and over again. People reach out all the time for advice and suggestions, wanting me to pull their Human Design chart (which, by the way, you can pull for free on my website) or explain it to them (again, this is a service I sell — it’s taken me years to attain the knowledge I have and the expertise to do detailed readings). They want insights on business challenges, subconscious blocks, life choices, and just about anything else you can think of. I even had someone confess a very personal matter not too long ago and want my “advice” on how to live authentically within their truth. I was happy to have a casual conversation about it, and I’m grateful people see me as someone they can trust and confide in, but when they closed the conversation by saying, “Can we keep talking about this?” I was like — well, there is a fine line because this is my job!

“When people continually take without giving anything back, it stops feeling like support and starts feeling like extraction.”

And I love helping people. Truly.
That’s the heart of my work.
But also… this is my job. This is my livelihood. This is how I support my family.

I host free “Ask Me Anything” office hours every single week.
I host a weekly live show featuring well-thought-out and researched topics.
I share openly on Substack, LinkedIn, my podcast, and across social.
I don’t put most of my content behind paywalls.
I give a lot. And I give it willingly. I don’t need a cookie for it.

But generosity doesn’t erase the reality that this is still a business.
Every single offer you see me put into the world has weeks, often months, of labor behind it. Strategy. Execution. Refinement. Energy.

It’s no wonder my biggest subconscious block right now is: “Why bother building it? No one will buy it anyway!”
Oh, that one really pisses me off.
When I became consciously aware of this self-sabotage, I went straight into action to shut that shit DOWN. Because I refuse to allow that inner voice to keep me from changing the world.

And while I deeply believe in multiple forms of energetic exchange (honestly, I’d bring back the barter system tomorrow if I could, because fuck capitalism), the very least energetic exchange for consuming my work for free is amplification.
Share it.
Tell other people.
Point others to what’s helping you.
That costs nothing but time (which is valuable, and that’s why it’s a fair energetic exchange).

When people continually take without giving anything back, not even a simple share, it stops feeling like support and starts feeling like extraction. And I refuse to build a business rooted in extraction.

This isn’t about keeping score.
This is about integrity.
It’s about honoring the time, energy, and value that goes into work that changes lives — mine and yours.

And yes, I know not everyone will agree. Some folks are going to feel uncomfortable. That’s okay.
Brave leadership isn’t about keeping everyone comfortable.
It’s about telling the truth and standing in it.

So here’s my truth today.
Thanks for listening.

I’d love to hear your thoughts.